meet Analita

the face behind Project Flash!

I’m a Portuguese mama to two adorable girls, Adriana and Alessia who keep me on my toes and often are my little minions when testing out new compositions and lighting situations. My journey didn’t begin in Photography, but rather in Marketing. I have a BA degree specialising in Organisational Psychology & Communication Science and have over a decade of expertise in traditional and online marketing.

Photography was a natural progression and started off purely as a side project back in 2010. I love capturing authentic moments be it with a family, a corporate client or expectant mom during a styled concept session. Candid’s that beam of raw emotion speak to my heart, although I do throw-in some styled poses. I allow little ones to have fun and work around with what brings a smile to their face naturally! I also enjoy the technical side of setting up a product or food scene and letting my creativity take over with the styling.

To create visual stories with intriguing online content, where photography and marketing meet is definitely my happy space. So…if you are looking for creativity, an eye for detail, a lover of natural light, lots of patience and someone who likes to have a good laugh let’s chat.